The Prosci ADKAR® Model is a goal-oriented change management model that guides individual and organizational change. Created by Prosci founder Jeff Hiatt, ADKAR is an acronym that represents the five tangible and concrete outcomes that people need to achieve for lasting change: awareness, desire, knowledge, ability and reinforcement.

By outlining the goals and outcomes of successful change, the ADKAR Model is an effective tool for planning change management activities, equipping your leaders facilitating change, and supporting your employees throughout the change.

 

“Working our Adoption and Change Management program through the ADKAR Model gave us a higher degree of engagement… We were treating people differently.”

Jean-Claude Monney, Microsoft

A MODEL BASED ON CHANGE MANAGEMENT BEST PRACTICES

Focus on Driving Individual Change

Allows leaders and change management teams to focus their activities on what will drive individual change and therefore achieve organizational results.

Simple Framework

Provides a simple, easy-to-use framework for everyone involved in managing change.

Clear Goals

Delivers clear goals and measurable outcomes for change management activities.

Common Change Language

Gives employees, managers and senior leaders alike a common language to describe and discuss change together.

Organizational change begins with managing individual change


Change is often a complex and difficult process—and it’s inevitable. The most commonly cited reason for project failure is problems with the people side of change. Yet organizations often invest more in the technical side of change than in leading impacted people through times of change.

The first step in managing any type of organizational change is understanding how to manage the change that a single individual is experiencing. Driving successful change in individuals and organizations requires new thinking, new models for change, and new tools.

The Prosci ADKAR Model is proven to help organizations achieve the greatest benefits from their change initiatives.

Succeed with Six Free ADKAR Resources

Learn more about the building blocks which make up this powerful tool.

Change Partners OÜ

Woldemar Mayer building
Paldiski mnt 29, corpus B, 6th floor
Tallinn, Estonia 10612

Contact Us

Field is required!
Field is required!
Field is required!

You have an important change coming up?

Do a short audit to see how your change project meets the 5 success factors from the global survey.

This short Change Management Audit is based on 5 key success factors identified in the global Prosci Change Management Best Practice Study.

To find out how your planned or ongoing change project compares to global best practice, please rate it on a 5-point scale for the following factors:

1: strongly disagree; 2: disagree; 3: so and so; 4: I agree; 5: I fully agree.

1. The change project has a top management sponsor* who is actively involved, clearly communicates the vision and supports employees throughout the change.
1 2 3 4 5

*By sponsor we mean the top manager, initiator, leader, who ensures the necessary priority, support and resources for the project.

2. A structured approach (eg ADKAR or Agile) is used to manage the change and a coherent plan is in place.
1 2 3 4 5
3. A communication plan has been created for the change, the need for change and the benefits for employees have been clearly communicated, two-way and regular communication is in place.
1 2 3 4 5
4. Sufficient resources are available to manage the change from planning to implementation (time, well-prepared people, money).
1 2 3 4 5
5. The target groups affected by the change have been involved, trained and metrics have been created to achieve acceptance of the change.
1 2 3 4 5

You got 0 points from a possible of 25.

Find out more how to further increase the likeliness of your project's success from our consultant.

Register your interest for a free 30-minute consultation.

Leave your e-mail in the box below and we will contact you soon.

Thank you! We will contact you shortly.