Supporting Rapid Growth in a Cloud-Based Software Company

Client Need

Pipedrive is a sales CRM and one of Europe’s most successful start-ups, making life easier for over 90,000 customers across 175 countries. A cloud-based sales software company that begun as a small start-up has grown into a company of over 600 employees and offices in 5 locations globally. Bigger organization requires new processes for running the business and motivating the highly skilled staff. Operating in a highly competitive environment demands innovation to provide improved customer experience and solutions.

Our Solution

  • We provided company’s key group of managers a shared framework and methodology for managing change projects.
  • 15 Pipedrive area managers participated in Prosci change management certification program.
  • 8 groups of top and middle managers received Fundamentals of Change training.
  • Workshop were delivered to 100+ employees to increase change readiness company-wide.


  • Successfully implemented change projects.
  • Prosci certification program and other training programs have been added among Pipedrive regularly offered training solutions to its employees. 
  • Plans to start applying Prosci methodology in its key customer projects to increase adoption and implementation success.

Change Partners OÜ

Woldemar Mayer building
Paldiski mnt 29, corpus B, 6th floor
Tallinn, Estonia 10612

Contact Us

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You have an important change coming up?

Do a short audit to see how your change project meets the 5 success factors from the global survey.

This short Change Management Audit is based on 5 key success factors identified in the global Prosci Change Management Best Practice Study.

To find out how your planned or ongoing change project compares to global best practice, please rate it on a 5-point scale for the following factors:

1: strongly disagree; 2: disagree; 3: so and so; 4: I agree; 5: I fully agree.

1. The change project has a top management sponsor* who is actively involved, clearly communicates the vision and supports employees throughout the change.
1 2 3 4 5

*By sponsor we mean the top manager, initiator, leader, who ensures the necessary priority, support and resources for the project.

2. A structured approach (eg ADKAR or Agile) is used to manage the change and a coherent plan is in place.
1 2 3 4 5
3. A communication plan has been created for the change, the need for change and the benefits for employees have been clearly communicated, two-way and regular communication is in place.
1 2 3 4 5
4. Sufficient resources are available to manage the change from planning to implementation (time, well-prepared people, money).
1 2 3 4 5
5. The target groups affected by the change have been involved, trained and metrics have been created to achieve acceptance of the change.
1 2 3 4 5

You got 0 points from a possible of 25.

Find out more how to further increase the likeliness of your project's success from our consultant.

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